iOS 10 is now installed on more than two thirds of the active iOS device install base, recording 66.7% twenty-seven days after iOS 10 was released according to Fiksu. Mixpanel is also recording iOS 10 adoption topping 66% since Sunday.
As shown by the graph, iOS 10 has the fastest adoption rate than any previous update, a month after release.
If there is one thing Apple does well, it’s increasing adoption of their software. From Public Beta Testing, to automatic updates, to intelligent “install later” deferrals, iOS kills it when it comes to updates.
I’ve been running iOS 10 since the first developer beta, and it’s one of the most stable releases I’ve run. Same for MacOS Sierra.
When you look at the economics behind it, this is why Apple beats Google in mobile. They have a unified platform, with strictly controlled hardware, limited device types/sizes, and a base that is more willing to spend money. This is key for building an ecosystem like the app store. When you build an iOS app you have strong confidence that you don’t have to support 500 different devices, and most users will be running the latest software, that is a huge incentive as a software developer.